Siemens Targets New Growth Fields in its Healthcare Business

Siemens HealthcareSiemens will further develop its healthcare business in order to more effectively exploit market and growth potential. With a stronger focus on the different market segments, the various Healthcare Sector customer groups will be even better served.

"We have developed our healthcare business very successfully in recent years and are extremely well positioned relative to our competitors. Backed by this strong position, we intend to use our innovative strength to take advantage of further growth opportunities," said Hermann Requardt, CEO of the Siemens Healthcare Sector. Above-average growth potential is offered both by the emerging markets and the close interconnection of imaging and therapy. In the future, the Healthcare Sector will still consist of three divisions. Moreover, sales and service will be bundled in one unit. The hearing aid business will be independently managed and directly report to the Sector CEO, enabling it to respond more flexibly in this extremely consumer-oriented business. These structural changes were presented to employee representatives in the Committee for Economic Policy.

The demands of the various customer groups in the healthcare market have changed over time. Increasingly, large hospitals and clinics are seeking to differentiate themselves through customized high-end solutions, and are experiencing a growing demand for therapy solutions. Smaller hospitals and physicians in private practice, especially in emerging economies with above-average growth, are primarily seeking cost efficient and less complex equipment.

Imaging and Therapy Systems will bring together the business with large-scale medical devices for diagnostic imaging and therapy. The imaging equipment includes computer tomographs, magnetic resonance imaging equipment, and PET systems. Siemens is a market leader in this field. The therapy solutions mainly comprise angiography systems, linear accelerators, particle therapy systems, and minimally invasive procedures. These systems are already closely linked with imaging equipment, in particular in therapy planning. Under the umbrella of the new unit, Siemens intends to better leverage the synergies between the imaging equipment and therapy solutions, thereby becoming a market leader in this field. The CEO of Imaging and Therapy Systems will be Bernd Montag, who currently heads the Imaging & IT Division.

Clinical Products will mainly comprise the business with x-ray and ultrasound equipment that until now has been run jointly with the large-scale medical device business. The market segment for these products has a different dynamic than the market for large-scale medical devices. Besides innovative high-end-solutions, the development of cost efficient, less complex equipment that meets essential customer requirements will be pressed ahead. Siemens wants to further boost growth with these products, particularly in emerging economies. The Clinical Products unit will also comprise the components business. Norbert Gaus, who has been heading up the ultrasound business, will be CEO of Clinical Products.

Diagnostics will continue to comprise the laboratory diagnostics business. This includes equipment for analyzing blood and other bodily fluids as well as the necessary reagents. Siemens is one of the largest suppliers and is the market leader in many segments. Michael Reitermann, previously responsible for the healthcare business of Siemens in the United States, will follow Donal Quinn as CEO of the Diagnostics Division. Quinn is leaving the company for personal reasons.

Sales and service will be managed by the Customer Solutions unit. In addition, the business with hospital information systems will also become part of this unit, due to its highly regional orientation. The CEO of the new Customer Solutions unit will be Tom Miller, who has been heading up the Workflow & Solutions Division.

Related news articles:

About Siemens Healthcare Sector
The Siemens Healthcare Sector (Berlin and Munich) is one of the world's largest suppliers to the healthcare industry and a trendsetter in medical imaging, laboratory diagnostics, medical information technology and hearing aids. Siemens offers its customers products and solutions for the entire range of patient care from a single source - from prevention and early detection to diagnosis, and on to treatment and aftercare. By optimizing clinical workflows for the most common diseases, Siemens also makes healthcare faster, better and more cost-effective. Siemens Healthcare employs some 48,000 employees worldwide and operates around the world. In fiscal year 2009 (to September 30), the Sector posted revenue of 11.9 billion euros and profit of around 1.5 billion euros. For further information please visit: www.siemens.com/healthcare.

Most Popular Now

AI Tool Offers Deep Insight into the Imm…

Researchers explore the human immune system by looking at the active components, namely the various genes and cells involved. But there is a broad range of these, and observations necessarily...

Multimodal AI Poised to Revolutionize Ca…

Although artificial intelligence (AI) has already shown promise in cardiovascular medicine, most existing tools analyze only one type of data - such as electrocardiograms or cardiac images - limiting their...

AI, Health, and Health Care Today and To…

Artificial intelligence (AI) carries promise and uncertainty for clinicians, patients, and health systems. This JAMA Summit Report presents expert perspectives on the opportunities, risks, and challenges of AI in health...

Improved Cough-Detection Tech can Help w…

Researchers have improved the ability of wearable health devices to accurately detect when a patient is coughing, making it easier to monitor chronic health conditions and predict health risks such...

New AI Tool Makes Medical Imaging Proces…

When doctors analyze a medical scan of an organ or area in the body, each part of the image has to be assigned an anatomical label. If the brain is...

AI System Finds Crucial Clues for Diagno…

Doctors often must make critical decisions in minutes, relying on incomplete information. While electronic health records contain vast amounts of patient data, much of it remains difficult to interpret quickly...

AI can Better Predict Future Risk for He…

A landmark study led by University' experts has shown that artificial intelligence can better predict how doctors should treat patients following a heart attack. The study, conducted by an international...

A New AI Model Improves the Prediction o…

Breast cancer is the most commonly diagnosed form of cancer in the world among women, with more than 2.3 million cases a year, and continues to be one of the...

Do Fitness Apps do More Harm than Good?

A study published in the British Journal of Health Psychology reveals the negative behavioral and psychological consequences of commercial fitness apps reported by users on social media. These impacts may...

AI Tool Beats Humans at Detecting Parasi…

Scientists at ARUP Laboratories have developed an artificial intelligence (AI) tool that detects intestinal parasites in stool samples more quickly and accurately than traditional methods, potentially transforming how labs diagnose...

Making Cancer Vaccines More Personal

In a new study, University of Arizona researchers created a model for cutaneous squamous cell carcinoma, a type of skin cancer, and identified two mutated tumor proteins, or neoantigens, that...